Judging Criteria
  Download Detailed Judging Criteria

The following overview of the judging criteria is provided to help guide students in developing their business concept and business plan entries. Judges will be asked to weigh the detailed judging criteria for each entry and team, as well as to base their evaluations in part on their own individual professional experience.

Written Business PLAN Evaluation Criteria
Executive Summary (5%)
Venture Overview (5%)
Products or Services (10%)
Intellectual Property (5%)
Market Analysis (10%)
Management Team (10%)
Operating Strategies (10%)
Critical Risks (10%)
Cash Flow Statement (10%)
Income Statement (5%)
Balance Sheet (5%)
Funds Required/Used (5%)
Offering (10%)
   Written Business CONCEPT Evaluation Criteria
Concept Summary (5%)
Concept Overview (10%)
Products or Services (10%)
Intellectual Property (5%)
Market Opportunity (10%)
Management Team (10%)
Operating Strategies (10%)
Critical Risks (10%)
Profit Potential of Social Impact (10%)
Scalability (10%)
Risk Assessment (10%)
     
Oral Business PLAN Presentation Evaluation Criteria
Team Presentation Style (20%)
Visual Aids (10%)
Business Plan (35%)
Viability (35%)
List of business plan criteria adapted from the Moot Corp. Business Plan Evaluation developed at the University of Texas at Austin.
   Oral Business CONCEPT Presentation Evaluation Criteria
Team Presentation Style (20%)
Visual Aids (10%)
Business Plan (35%)
Viability (35%)
List of criteria adapted from the Moot Corp. Business Plan Evaluation developed at the University of Texas at Austin and modified to include business concept competition criteria based on Eastern Kentucky University’s Excellence in Entrepreneurship Collegiate Business Concept Challenge.